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Sales Up! Guard Down!

The car business exists in a constant state of flux. As independent agents, we have to step back and evaluate the business during the good and the bad times. Consistently growing the skills and knowledge level of all our team members is as critical when the money is flowing as it is in an economic downturn. It is simply human nature when things are going well to spend the money, take the business we have for granted and neglect the need to always be ahead of the competition. This leads to a “sales up, guard down” mindset.