The pandemic’s disruption of what was previously normal has resulted in a desire for stability. The products we offer in the F&I office reduce risk in the case of an unexpected event, providing customers with the peace of mind they crave. In uncertain times, there are few things more valuable than that. People worry about their finances, their jobs, their health, their families, etc. If your offering can remove an item from their worry list, that’s a benefit many are willing to pay for. The benefit of peace of mind can be maximized with two efforts with every customer.
