Turn Up F&I Profits in a Down Market!

When the car business is good, it's great! Right now, however, all we're talking about is survival. Survival of the fittest is the ageless law of nature, but the fittest are rarely the strongest. The fittest are those endowed with the qualities to adapt, the ability to accept the inevitable, conform to the unavoidable, capitalize on changing conditions, and turn those challenges to their advantage.