F&I - We Don't Just Train It,
We live it. Here's proof.
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Controlling the Controllables
Justin Gasman
Much of what we encounter in the F&I office is not controllable. As an F&I professional, you cannot focus on the things outside of your control. You have to focus on those things that you can control.…
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The part of the process most F&I professionals skip is creating interest. Instead, they build little rapport with the customer before jumping right into the sale. This can create a negative impression, intimates a high sales pressure atmosphere and tends to yield less than desired results.…
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F&I superstars are not “discovered” on F&I Idol, and they do not achieve exceptional performance, profits and CSI by accident. Every F&I professional I’ve ever encountered has been well trained. And every top producer also continues to improve his or her skills. And finally, they're always highly motivated – either…
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Despite what you may believe, F&I isn't all about the numbers. It's about helping customers make great buying decisions. Our numbers merely serve as indicators of how well we are at doing that. However, to really gauge the health of your F&I department, you have to measure more than your…